Smashing Darling Blog

Smashing Darling was built by a designer, for other designers. We truly built this community around the needs and wants of an independent clothing designer.

Hopefully, with a little help we can get you out there selling your stuff so that it’s the most useful to you and what you have going on. Here are just a few ways that we have found the site extremely useful to our designers.

You can integrate your own personal marketing with your Smashing Darling store by:

• Link items in your own newsletters, blog mentions, print advertisements, etc. to your store in Smashing Darling, so that people are only a couple of clicks away from buying what you are showing them as new products

• Use Smashing Darling as an extension of your own site - if you don’t have commerce on your own site take advantage of the fact that you can link straight to your store from images on your site, or send people straight to your store from your buy here section on your own website…that way you can get them while they are hot!

• Feel free to put your smashing darling store address on your existing signage , business cards (or if you want to use the Smashing Darling business cards we created for you to use, just email us at trishandjulie@smashingdarling.com), etc. If you don’t have regular business hours, but have a good amount of pieces in your store…stick a sign up saying check out my smashing darling store…so even when you aren’t working, your customers could still be buying 24/7!

• Use the invite feature to let your customer base get updates the second you upload new pieces. That way your company and products are always on their minds. You can even upload one thing a week and have weekly reminders to your customers that they need to stop by and get the newest pieces.

It’s all about connecting the dots!

Be SMASHING,

Trish and Julie