From the monthly archives:

March 2010

trish

Cupcakes, Tea and an Afternoon Fashion Show

by trish on March 19, 2010

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Afternoon Tea & Audey Fall 2010 Fashion Show

Fall 2010 Collection Debut
Date: Sunday, March 21, 2010
Time: 12:00pm – 2:00pm
Location: 900 N Michigan Avenue, 5th Floor Chicago, Il

You’re invited…

To join Audey with Metropolis Coffee & Tea and Molly’s Cupcakes while viewing the Audey Fall 2010 Collection & Bridal Collection debut.

Doors open at noon, show starts at 1pm.

900 N Michigan Avenue, 5th Floor

Reservations are required and space is limited so please R.S.V.P. to rsvp@audey.com to reserve your spot!

A portion of voluntary donations are going towards bringing a Mad Science after school workshop to LEARN 3 Charter School in conjunction with Marillac Community Centerand Project Hope Jr. Help make a difference in someone’s life while also making science fun to future generations! For more information about Marillac and their services click here.

For more information or to the view the invite click here.

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What’s Going On… Just days until Spring is officially here! Time to break out a little more color, lighter fabrics, and likely – a raincoat. Bring some life to a closet that is possibly boring you with some loveliness from the designers on Smashing Darling. Already coveting a special item but protecting your wallet? Become a fan on Facebook and you will automatically be entered to win a $50 e-gift card to shop our products, not once but EVERY month. Tell your friends! Read more here…

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Kristin Hassan, Illinois, $98

What’s New…Location, location, location
Smashing Darling is made up of over 750 indie designers from all over the USA (and now a few in the UK and CA). In each designer’s boutique you can now see where they are based. For all the details, click here

We are also giving the Darling Blog a whole new look, go take a peek. Please let us know what you think….but keep in mind, we aren’t done yet!

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You Deserve A Reward…You are going to love this. We had a thought: shouldn’t you all be rewarded for supporting indie fashion and hanging out with us here in Darling-land? Well, of course! Coming very, very soon Darling shoppers will gain credit for shopping the site – AND it will be retroactive. The reward credit will be based on the average of what you spend, so the more you buy, the more you get. More details coming soon!

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Smashing Kudos and tidbits
Check out the latest N.E.E.T mag for indie inspiration, tell us your fave and win…It was most excellent to see PapuszaCouture in the New York Times last month…We smashed onto the fashion radar over at 944 mag - how darling!…Style Observer finds some Darling indie to inspire her, and so does Kickin’ Kate… We wish we could be in Chicago this week for some indie goodness…or sunny La Jolla next month at the first Fashion Film Festival. If you can go, fill us in!

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Happy Spring!
cheers ~ the Darlings

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Twine Pendent Earrings in Steel Medium

Two recycled steel intaglio pendants, inspired by a simple ball of twine, are hung from sterling silver ear wires. Fibrous and organic, twine represents the ties in life that bind us together with ease and a sense of belonging; these strings that we choose to connect to each other. These pendants stand out beautifully combined with a heavy cable knit cardigan, or hanging above a simple V-neck tee. Pendant is 1 1/2 inches in diameter. Ear wires measure 3/4 inches in length. Designed by independent jewelry designer, Joy O for Kyler Eco Designer Jewelry. Shop the full jewelry collection here.

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trish

Anna Hovet Fashion Show, Chicago

by trish on March 17, 2010

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Anna Hovet Fall 2010 Fashion Show

Ok style darlings in Chicago, this one is for you. Chicago is such a hot bed of independent and emerging fashion designers these days. Chicago is definitely putting it’s full weight behind this niche of the fashion industry with such great organizations like, Chicago Fashion Foundation and Chicago Fashion Incubator. Friday, March 26, 2010 make sure you get your ticket to see Anna Hovet present her Fall 2010 collection. We have been watching Anna ever since she joined Smashing Darling and we think she is doing an incredible job. We wish we could be there in person. It is sure to be a show not to be misses.

Details below:

Date: Friday, March 26, 2010
Time: 8:00pm – 11:00pm
Location: 900 N. Michigan Ave 5th Floor
City/Town: Chicago, IL

Join us March 26 at the prestigious 900 Shops on the Magnificent Mile to celebrate the one year anniversary of Anna Hovet Designs and view a fashion show of the young Chicago designer’s latest collection.

Inspired by 1910’s fashion, Anna Hovet’s highly anticipated Fall 2010 Collection is a sophisticated twist on her signature high-collar wool jackets, color-blocked hoodies, and reversible dresses.

Reception 8:00 – 9:00pm The CFI Pop-Up shop will be open so you can shop the Chicago Fashion Incubators collections.
Fashion Show starts promptly at 9:00 pm
Post Show Party 10:00pm – 2:00am at JBAR

Tickets $10 – only available online here.

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trish

Today’s Featured Item: Gearface Hoodie

by trish on March 17, 2010

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Gearface Hoodie

Organic Short Sleeve V- Neck Hoodie

Shop the full Elleira Couture Collection here.

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Picture 32Make sure to take a peek at today’s post over at Style Observer. Jean V. Pratt shares some of her darling inspirations and style tips featuring independent designers.

“My favorite thing about indie fashion is the fresh approach to design. The pieces are not mainstream, and look authentic.” Jean V. Pratt. Style Observer.

Make sure to RSS her blog to receive style tips daily. What could be better with your morning cup-o-joe than knowing what and how to wear the latest.

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trish

Designer Location

by trish on March 16, 2010

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One of the biggest comments we get from customers is, “how do I know where the designer is?” Good question. It is true, we do like to know where our products are coming from. We heard your queries, we are putting the city, state, and country of each designer in their boutique. This lets us all know where we are in the world. This will also allow us to work on search by area. When we complete the search by area function, consumers will be able to type in a location and see the designers near by.

We are also experimenting with international sellers. We currently have a few designers from England and Canada. Seeing the location and shopping by location will be increasingly important. It helps the customer know where their product is coming from.

The location of the designer will appear right next to the ‘Sale’ tab. Be looking for it soon!

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trish

Chicago Fashion Incubator

by trish on March 16, 2010

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Giving a big happy shout out to Chicago Fashion Incubator and their event this evening. They are a great resource for independent designers around the Chicago area. The incubator helps to guide new designers to help them on their way. Tonight they will be welcoming in the new designers for 2010 and bidding farewell to the designers of 2009. We wish we could be there in person. It would be great to sop the pop up shop.

Hogan Jacket

TONIGHT!!!

6-8pm
5th Floor
The Shops at 900 N. Michigan
Tickets will not be sold at the door
Ticket sales close at 2pm today!
Purchase tickets:

Meet the 2010 Designers in Residence,

Bid Farewell to the 2009 Designers,
and Celebrate All of the Accomplishments
of the Chicago Fashion Incubator Designers!

The Shops at 900 N. will host a month long Pop Up Shop and a series of events from March 16th through April 18th for the Chicago Fashion Incubator (CFI).
Kick off our events on March 16th at the CFI Fundraiser Launch/cfi!
Tickets can be purchased here http://www.brownpapertickets.com/event/100699

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trish

Today’s Feature Item: Asymetrical Poncho

by trish on March 16, 2010

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Asymetrical Poncho

This lightweight sexy poncho is made from 100% dyed silk, recycled vintage beading and sequins. Shown with small silk floral brooch.

I will be featuring this piece this summer, but each one will be one-of-a-kind due to the vintage materials. The top in the picture is the one for sale. Flower brooch is also available for sale separately. Shop Kimberly Hendrix’s full collection here.

Click Here to see more featured items on Smashing Darling, the best in independent fashion.

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N.E.E.T.

If you haven’t taken a peak at the latest issue, please do, especially if you would like to see what’s happening with independent fashion designers. The issue is chock full-o- indie designers from all over. Enjoy the features, Recycle Darling and Green Peace, it’s all about making and keeping it stylish and sustainable. Now mind you, be patient. The issue does take all of 15 seconds to load but we all know in this digital age we have been taught to wait for no page. Please do though, I highly recommend it. I also think the issue is best enjoyed with your favorite beverage in a moment when you have time to savor every single bit of it. Think of it as your indulgence for the day. Leave me a comment about your favorite part of the magazine and I will give one lucky commenter a $20 Gift Certificate to shop Smashing Darling. The day just gets better every single second. Enjoy!

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