Archive for the ‘Newsletter’ Category

Welcome to # 18 - the good news

What’s Going On

Whirling dervishes, that is what we are! Things are busy in the Darling world. Last month JulieDarling -always keeping her hand on the tech pulse for our Darling world- was in San Fran attending the girls in tech conference. TrishDarling and MoDarling just had a blast at the BUST mag 15th anniversary party - and oh what a party it was! Congrats to the entire BUST staff for 15 years celebrating girl culture on the cutting edge. Then we were up and at ‘em early to check out the excellent 3rd Ward and meet Bob from Brooklyn Royalty; keep your fingers crossed for video footage of laughs and inspiration shared with her. She has amazing things in store for her upcoming fashion show in September, but we can’t tell!

Soy jersey from Reif, Portland OR

Metallic denim, Brooklyn Royalty, NY
What’s New
Wait, there’s too much! Did I forget Mashable’s SummerMash last week? Maybe MoDarling had a bit of fun there as well…great people everywhere. We don’t want you to feel left out, there is fun for all in the Darling blog. If you have missed it (maybe you should subscribe!) please send us some pics to show us how you wear your indie fashion from any indie or emerging designer. Check in on Friday’s for our guest editor picks, then Saturday morning coffee-time can be spent playing the Scavenger Hunt and maybe scoring a free SMASH UP tee - come play with us!
Congrats also go out to the 25 lucky winners, out of the thousands that subscribed, to Venuszine and won gift certificates to shop on Smashing Darling. Keep checking in because you never know what we are going to give away next.
Coming Soon
Survey, Survey, Survey
Soon we will be asking for your help and opinions in the form of a survey. We know it really is not your favorite thing to do. BUT if you can take a deep breath and do it for us that will send just a bit more good karma out into the world…we all need that, right? When it comes along please tell us what you think so we can continue to build useful features, fine tune what is already there, and just plain check in to hear what you have to say about this community we are building.

Dip-dyed merino wool, Picot Orlo! RISD

Silk zibeline, The June Collection, NYC
SMASHing Kudos and tidbits
We met the fab Nichelle Stephens at the July Fashion 2.0 meet up, but apparently we both were at the GenArt sale and missed each other!…Outsapop shares her Darling love all the way from Finland…More great new people at the Brooklyn Blogade, check it out at NY Metro Parents….go vote for Lara Miller and sustainable fashion ideablob.com…a wedding planner finds Georgia Eve…Lesley Scott of Fashiontribes gets her Darling rings on…some Laura Dawson Daily Candy….AND PR Couture shows us her indie, whew!
Enjoy these last bits of summer…
cheers! ~ the Darlings
Tomorrow in the blog - Style Observer shares her Editors Picks. You won’t want to miss, they are gorgeous!

Welcome to # 17 - The Good News

What’s Going On

Craziness and joy abound in the Smashing Darling world - welcome all to version 2, we are reborn! This sweet indie gal to the right is a great image for how we feel, hands and arms raised up in a big cheer! Version 2 makes it so much easier to navigate the Darling world; to clearly see all the different categories of indie fashion that hang within our community. Product images are bigger, you can sort, filter, and scroll. We have hand picked some indie standouts for you in the Chic Boutique, created a collaborative home for indie fashion events nationwide (know a designer in your area having an event? add it in!), and created room on our homepage to keep you easily updated on our latest promotional fun (ie: this month Venuszine!).
Girls: Joy from shop.teddahughes

Women: Create your own, Kate Boggiano

What’s New

We love our new look! Please let us know what you think, and certainly if you have any problems - just let us know! Most issues thus far have been solved with a simple clearing of the cache. Computers have a way of remembering how things used to work. Here is how to clear the cache:
If using a PC, you can clear it out by going to Tools > Internet Options > Temporary Internet Files > Delete Files > Delete all offline content. If you are a MAC user, not to worry - you lucky ducks can check a box that says clear cache every time you shut down the computer.

Coming Soon

If you frequent the Darling blog you’ll notice our lovely new look there as well. Enjoy your Friday coffee, lunchtime, or those last few minutes before you run out the office door perusing the Friday Editors Picks. Sometimes it is the Darlings, sometimes a friendly editor we have smashed up with…you’ll just have to check in and see!


Keep your eye out on the weekend too for a bit of Scavenger Hunt fun. Spend some time exploring and I bet you can win…more info soon!

Boys: Round Botton Baby is super-fly!

Men: Dawson for men, the guys get their own

Smashing Kudos and tidbits

Goodness me, did you know we have over 400 designers?…the Darlings have a new column over at Cause a Scene international fashion mag…the Style Observer hearts indie…our new look gets profiled…and CraftStylish is already addicted!…Darling Evlove made it in to the final round at IdeaBlob, check it out, and we’ll keep you posted for the final round of voting!
Don’t forget, we want to see how you wear your indie!
cheers ~ the Darling’s

Welcome to #16 - the good news

What’s Going On

It is hot out, that’s what is going on. Summer has arrived fast and furious. We figure you don’t have all day to surf Smashing Darling to find goodies to stay cool in, and still look smashing…so we did it for you! Dresses and tanks will get you through, and here is a scattering some fresh attire from some new, some original, Darlings (much more here).

Don’t forget dad this weekend! Maybe he has a little fashion darling in him? Old school dad may be hard to buy for, maybe a indie tie will do. New dad, no problem; show him how cool you think he is with a funky t-shirt, wallet, or maybe some Manplastic!

What’s New

New friends! The Darling’s have smashed up with Venuszine this month: when you subscribe
to the magazine you are automatically entered into a drawing to win a $25 gift certificate to
Smashing Darling. There will be 25 lucky winners for the gift certificates. What is Venuszine? If you don’t know, click quick! and check it out. Venuszine is the leading source for coverage of women in music, art, film, fashion, and DIY culture. Venuszine.com is the daily updated companion to the quarterly, internationally circulated magazine.

Coming Soon

Indie Style Scene will be a new segment for the blog, we want to know how you wear your indie. Here is your chance to show off your favorite indie fashion find. We want to know who you are and what you love, and want others to know too. This will be a weekly feature. We think the long arm of cool indie reaches far and wide and we want to highlight that. To get more details email trish@smashingdarling.com.
By the way, are you ready for Smashing Darling Version 2? We hope so, because it is right around the corner, and one day soon you are going to bump right into our new look.

Smashing Kudos and tidbits

Goodness, there is lots to share! Ready? Here we go: Indiestylefile lusts after Dahl dress….many thanks to Deb and Wendy, our DIYcity friends, for shouting out Darling love to the Stylehive….Coupon Cowgirl loves our one-of-a-kind (scroll to May 22)….PR Couture digs SCAD senior fashion show….our new friends at the Style Observer fall for Lara Miller, who wouldn’t?! Style.com gave DRES some perforation praise, his bags are seriously sexy.…and last but not least, an oldie but goodie, summer love for Krelwear on the Urban Outfitters blog!

Until next month, stay cool and stay smashing!

cheers! ~ the Darlings

Welcome to #15 - the good news

What’s Going On

Another crazy month passes by. As summer approaches can you feel your schedule tighten? The Darlings have been hopping in and out of NYC quite a bit this month meeting lots of great peeps, like the gals from Compai. Did you miss that? Keep your eyes on the blog. We like to keep you up to date with not only what’s going on in our Darling indie world, but the indie fashion world everywhere. For even more updates, start following us on Twitter,it is ridiculously fun! We apologize in advance if you become a Twitter addict…

Project Runway Darling, Dahl

Hyena: Recycles ad Collaborates
What’s New
Again, so many great new stores opened up in the past month. It was tough to pick just a few images for this Good News update. Whether you need some sassy new tops for summer, some fun tees for kickin around in, or a silky dress for the one or many weddings you will be attending…you can find it all on Smashing Darling.
Don’t forget about Mom’s Day this weekend: Rachel Park has beautiful scarves on sale, just enter promo code: MD08, to get 50% off at checkout! Be sure not to miss Thistle Downs handbag giveaway, click here, today is the last day to enter to win and share some mom inspirations with us all!
Coming Soon
More photo critiques are coming soon! We would love your comments for Monday photo critiques. Take a look at the first one here. Suggest someone’s store to be critiqued (or volunteer your own) to be critiqued by emailing julie[at]smashingdarling[dot]com.
We welcome you all to talk to us anytime, not just for the critiques! Is a favorite store near you having a sale? Pop the info right in the Forums.
Comment back on any blogpost, and the newsletter too. Tell us what you like, don’t like, and want to see more or less of. We want to get to know you!

Charmeuse from Ouvrez La Porte

New vintage from Atelier
SMASHing Kudos and tidbits
Darling interview on sfindiefashion coming very soon…TrishDarling spotted in this blogpost, can you find her?…Some blog love for indie safari by Kahri…Darling Dina Varano launched a spring collection, see some photos here…Chester May Open House…Darling Kitten Miami starts a new website and hosts Miami Swap and Sell parties…the latest, rockin’, SMASH UP is here!

Until next month,

cheers ~ the Darlings

The Good News #14


What’s Going On

Busy, busy Darling’s we are! The end of March found TrishDarling helping out with the 2nd annual Shagg Film Festival, JulieDarling waiting for a plane that never boarded to Sweden, and MoDarling running around Miami trying to catch some Miami Fashion Week. I caught a bit of the DRES show, (thanks to Mod Media for images), and a fab little visit to the KRELwear studio - excellent. Why stop there? Add in a quick excursion to Charleston, SC where it just so happened to be Fashion Week as well! This beautiful city was full of friendly faces and some amazing hats by Leigh Magar, her boutique is just a museum of hat forms, take a look.

Helllooo,Whosiepie!

Tib Nelson recontstructs
What’s New
Lots of new designers popping up around here, have you noticed? I sure have, and many new lovely additions to stores that have been with us since the beginning - a little of both right in this newsletter for you.
Oooh la la, free spree!

The Darling’s partnered up with Second City Style and Papierdoll for our latest giveaway - a Smashing shopping spree! Go check it out, and be sure to forward it along to ALL of your friends.
Speaking of great partnerships, our very own TrishDarling can now also be found over at the DIYCity community, where she is a contributing mag blogger as well!
Coming Soon
Blog Enlightenment
What do YOU want to hear or learn more about in the Darling blog? We want to hear from you everyday, what you like- what you don’t like - what you need - what you want to hear/see more of. Don’t be shy: call, comment, email!
Version 2, New Features

One day very soon you are going to type SmashingDarling.com into that keyboard, and…gasp! our makeover will be complete; you won’t be able to keep your eyes off of us! One of the new features to come is a juried shopping area, read more about that, here.

New darling, Misile


Smashing Kudos and tidbits
Ready, set, go…this newsletter marks a full year of Darling’s in the blogosphere, wow!…Go vote for darling Lara Miller in the Downy Discovering Radiance contest…another darling - Evlove - in Daily Candy, sweet!….Robin Zingone is gaga over greenSheFinds loves Whosiepie aprons…MECA blog doesn’t let a Student SMASH UP slip through the cracks (#3)…and Fasshonaburu digs Reddoll.
Until next month,
cheers ~ the Darlings

The Good News #13

 

What’s Going On

Get ready to take off some layers. Spring is sexy in the Darling world and the images to prove it are scattered around this page, enjoy! This Darling headed south back in January- don’t hate me - Miami, Fort Lauderdale, and most recently San Diego. San Diego is chock full of vintage and thrift stores and I managed to hit both locations of the Buffalo Exchange and do some damage, great finds there!

 

The highlight of my gypsy-darling travels so far was meeting Josh Ritter at Langerado this past Sunday, sigh. Of course I planted a Darling sticker right on his lapel. Many thanks to the fabulous Delaine Brown for the photos. Keep your fingers crossed maybe I can get him to model a student SMASH UP for us soon..

Kitten Miami is sexy in silk

JaJo Couture gives us this satin steal @ $50

What’s New

 

Show off your indie! If this little darling can show us her indie, you can too! We invite you to send us pics of you in your Smashing Darling purchases - and we will happily put you in the blog. Show off your style, wear it your way, and make sure to tell us why you love your indie.

 

Shout it out! Be a part of the Forums: Tell everyone about - or discover for yourself - fashion events happening near you. Thousands of people are looking. Take a look at this event coming up in San Fransisco.

and one more…

 

Feedback from you
Not only do we like to hear from you, Darling designers do too. When you are surfing around and shopping on the site, leave some feedback! There is a feedback button in the top right of each store.

 

Coming Soon

Smashing Darling - Version 2

Really, it’s coming very,very soon!

ps. it is totally sexy too

 

Sheer is oh so sexy

Show some shoulder

SMASHing Kudos and tidbits

 

Check out MiMo bags in the Athleta catalog, just be sure to purchase here (grin)…did you see the super cool ‘how-to’ slideshow from GoRobot? You must - and then go get yourself one!….Not to late to sign up for the InStyle giveaway….hmmmm, who knows there may just be a shopping spree on the way, but

sshhhhhhh…..DIYthing loves MerGirl, and Elan Magazine too, check out the first edition of DIY City Mag, you’ll be hooked, and read the Darling interview on page 80!

 

LOVE YOUR INDIE

and

SHOUT IT OUT!

 

cheers ~ the Darlings

 

 
 

 

 

 

 


The Good News # 12

She Unlimited is sweet on who?

What’s Going On

It is February 15th and all we have for you at Smashing Darling is LOVE, why should it end? True love is everlasting, so we believe that EVERYday should be just as sweet as good ‘ole St. Valentine’s. Go ahead and aim that cupid’s arrow at some of the passionately red products around this page, buy them up and give them a home and these handmade fashions are sure to love you forever! A darling promise to you.

Speaking of passion - She Unlimited had some to share about a Darling designer…can you guess which one? Click on the pic to your left to find out!

What’s New

Top 3 reasons to read the blog!

1 - Free stuff: We all have made some new friends with the March InStyle Magazine Deals and Steals. Go read all about how to get a FREE gift card in the blog!

2 - Free stuff: Make the last day of the week better with Friday giveaways!

3 - Almost free stuff: Okay technically this is 20% off, NOT free: our BIRTHDAY sale! All you need is the code, ready? CODE = DRSZVL Now just head to the Student SMASH store!

Jenjoy gives us all legwarmer love

Simply in love with this Krelwear Balloon dress

Coming Soon

Good things are coming soon. The designing never stops at Smashing Darling, so keep your eyes peeled for our new look.

5 days until our birthday - wow - we just can’t believe it has only been a year! Keep your eyes on the blog on the 20th for our Birthday SMASH, and don’t forget about the sale! The sale end is coming soon too, Feb 29th.

I am also happy to remind you that before you receive another newsletter, we will all spring ahead and add a bit more sunshine to our day. Now that is good news!

SMASHing Kudos and tidbits

Wow - everyone hang on, lots of kudos since we last typed…to continue the love around here - Elle Magazine may have a crush on these Whosiepie aprons, who wouldn’t?…Styledash enjoys new Darling designer CUT-IT-OUT…Spork interviews Smashing on Myspace Fashion….DIYthing gals love the Darling designer Tied Up on Stylehive…did you see the Darling’s interview podcast on Mashable.com? very cool….and last but certainly not least, a bit of SMASH and darling love on OMGtees.com.

Yosifa’s graphic love turns to necklaces

LOVE YOUR INDIE

and

SHOUT IT OUT!

cheers ~ the Darlings

Anavaa Kisasa

Nichole Angelina Grazioli

Krelwear

Rachel Park

Whosiepie

The Good News # 11


Adam holds Trish Darling’s wine so she can decorate him with smashing stickers

What’s Going On

Happy 2008 Darling subscribers! We hope you are settling into the new year with style; we get the feeling it is going to be a very good year! One more big thank you to you all who voted us into second place for Best Social Shopping Site back in December - in Mashable.com’s Open Web Awards. We made some new friends and had a ton of fun at the Open Web Awards (click to find us!) out in San Francisco just a few days ago. Check it out, Trish is getting a few SMASHING stickers on Adam Hirsh, Community and Marketing Director of Mashable.com - well done Trish Darling!

What’s New

In San Fran, Trish and Julie had a visit to the hive, the Stylehive that is,as well as some time with Team Sugar. I was lucky enough to meet up with Tricia Royal, aka Bits and Bobbins. Great to meet you all and many thanks to Tricia for making sure I got to the San Fran institution Britex Fabrics. Four floors of texture galore; that alone would have made the trip worthwhile. Mo-Darling definitely left her heart in San Francisco.

The Darling’s rang the new year in, (after we recovered from the Mashable voting), with a lovely little article in New Haven’s PLAY magazine, take a look.

Coming Soon

Our birthday is coming soon, is someone out there going to bake us a cake?

Well, in the meantime and no matter where we are, Smashing Darling keeps on growing. Take a look around this page and the site for a few new Darling stores as well as some new looks for 2008 from designers who have already been SMASHing with us.

SMASHing Kudos and tidbits

One more kudos to you all for voting for us, THANKS!…go check out Naik Fur’s new blog and store in Sacramento, Atelier…keep your eyes peeled for another darling interview at wickedlychic.com…35 days until we turn 1…over 300 indie designers on the Darling’s pages…go buy a Mermaid SMASH UP if you missed out….

Forward on the good news to a friend.

and

Let Your INDIE Out!

cheers ~ the Darling’s






The Good News #10

Wear this dress by KRELwear two ways, click to see

What’s Going On

What is not going on? This time of year is so busy I don’t know how we find time to do it all? Especially if you are an indie designer:

create - photograph - market - holiday shows SELL!

As if there aren’t a ton of reasons to buy indie, here’s another: buy indie because these designers are working HARD and they need our support. As hard as it is, designing is their labor of love and the proof is in all of the beautiful gifts for you to buy on SmashingDarling. Whether you have a $20 or $200 to spend, it’s here. If you have been missing our blog gift guide, glance to your right and click away in your price range!

What’s New

This just in!

GO VOTE for us!

WE’VE BEEN NOMINATED, not once but twice:
First, as your favorite Social Shopping Site on mashable.com!!!Go vote for Smashing Darling in the Open Web Awards. Second, go see our review and vote for us too at Killer Startups…and tell all your friends too!

New Features for Designers and Shoppers

You’re a Name not a Number - Now your store name shows in the browser window after www.smashingdarling/store/, instead of a number. Also when an item is clicked on the item name shows in the browser too. We are always working to improve search engine optimization a.k.a making sure shoppers can find you!

Keeping Customers in the Loop - We also added a new shipping notification button in your store so that you can easily let the customer know their order has shipped and give them a tracking number as well.

Dress by PINaR ERIS = office party perfect

Wear this dress by JenJoy out on the town.

Coming Soon

Christmas - wow - only 10 days left to shop! I don’t know what I would do without the online shopping this year…leaves so much more time to decorate, bake, and really enjoy! Actually, Smashing Darling shoppers, SHOP now - and keep a keen eye on those shipping deadlines

2008 is coming soon!!! A new year, with new creative juices, and new lines from our Smashing designers.

Take a peek at new designs for Spring 2008:

Go Robot

Boaz

SMASHing Kudos and tidbitsWhere do I begin? Okay here we go:I had a blast at the FIT Design Maven sale last weekend, and saw luscious textural goodies by DRES- go to Flickr to see pics…lots of press and blog love for Whosiepie’s Green Grocery Sack which will be in Philly Style mag…and also look for Naik Fur in the GO mag gift guide…more blog love for the December SMASH UP from DIYthing, did you miss it? it’s GROOVY, another great gift!…300smashing designers live here….10 days ’til Christmas…17 days ’til 2008…and just a few month until Smashing Darling turns, you guessed it, 1!

Have fun wherever you are in this Twiggy inspired dress by MerGirl!

Click here for gifts under $200

From the Darlings to all of you:

Season’s Greetings

Happy Holidays

Peace

Love

and Indie Shopping!

...and p.s. send this good news to a friend!

Click here for gifts under $30

Click here for gifts under $40

Click here for gifts under $50

Click here for gifts under $75

Click here for gifts under $100


Welcome to #9


Maybe you just need a sexy top,

What’s Going On

Oh the darlings are thankful these days, aren’t you? There is so much to be thankful for, like friends. Speaking of which, did you catch the pics from the Polartec Challenge last week in NYC? Click here and take a peek at Trish and Julie enjoying the show. As I buzz around the web all day I also notice lots of indie holiday fairs to be thankful for. Go shop those (we’ll keep you updated in the blog and forums) and make an indie designer thankful too!

What’s New

It is 5pm and here I sit and type…yet in the dark, that is what is new, sigh.
Ahh, but it is just as well as the holiday season is upon us and there is much to do. So I am here to tell you - and I am sorry because I hate to be this girl - there are only 39 days left to get all of your **insert holiday here** shopping done. In order to lift your spirits, glance around this page and see all the lovely items to be found for you to make your entrance to holiday parties in style
. Dress yourself first, you’ll feel fabulous and rejuvenated and ready to buy goodies for everbody else! (Just remember to be aware of individual designer shipping policies when shopping for the holidays).

 

Maybe you just want to throw on a silky red dress

Or stand out in this candycane chevron at your holiday party

Coming Soon

Speaking of everybody else, there is always those few people who are so hard to figure out. With so many great choices here at Smashing Darling, why not just give them what they really want: a Smashing e-card! Buy it, input your joyous greeting, and it is sent straight to that persons email. No paper/plastic involved! Check out the sneak preview at the bottom of the page.The Recommend tool is also a great way to hint to people what you have on your wish list:
To: mydarlinghusband@gmail.com
This silk nighty would be lovely to receive this holiday…
From: yoursmashingwife@gmail.com

Smashing Kudos and tidbits

Call to designers looking to promote their Smashing Darling stores - Wickedly Chic has feature spots open…A bit of cheeky Pantyline Production love in the American Apparel Daily Update blog…be on the lookout for the red Valentini Gracie bag in the USA today Gift Guide November 28th…39 = your holiday shopping countdown…oh yeah, you already knew that…260 = the number of Smashing Darling sellers!

 

Give thanks, and Shop Indie

cheers! the Darlings

 

Cynthia Jones

 
 

lake

 

Rutigliano Designs

 

Megan Auman

 

Dina Varano

 

go robot