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Burda Style

New Clout for Indie Fashion
Somebody pinch us. Did we really just read this quote below in the Wall Street Journal?
Indie designers offer pieces that not everyone has, allowing consumers to create their own style. I’ve noticed that the clothes and jewelry of mine that garner the most compliments are those that come from indie designers. They’re not the same old trendy looks.
Please go read the article, in support of you and your products, your story. Let out a cheer, and then go spread the word! Let everyone know they should tune to our channel, the independent channel. It’s darling.

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Think Outside the Box
Is the the road less traveled your road to success as an independent designer? Very likely. We love seeing the ways designers, and those that support them, get creative in order to make their passion a reality.
Catwalk Genius was born about the same time we were, so it’s grand to see innovative ways to build funding for indie designers on the other side of the pond.
Kickstarter is a funding platform we want to remind you about. Here is a great intro from Macala at FashionablyMarketing.Me, and a favorite project from last year by Brooklyn designer Tara St. James. Think you’re ready to launch your own Kickstarter project? If so, send it our way!

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how to: Open Source
We love to share, therefore we love open source. Whether you need info, software, or patterns, it’s likely out there. Here are a few Darling favorites below.

Online: Need a little pattern inspiration? BurdaStyle is the place for you. They offer over 250 downloadable, copyright-free patterns  in a variety of skill levels and tastes.
In Print: Feel like testing out your sewing skills, but not ready for patterns? Check out DIYcouture and re-invent some classic pieces with your own darling flare.
Have some fun: Hack away at couture and discover a whole new aesthetic. Learn about Hacking_ Couture.

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Forces of change: Learn how the future of retail affects your business.

Fashion Camp LA: Keep your finger on the pulse of digital media and fashion with this great recap from Fashion HodgePodge.

Facebook Love: Have you told your fans to join our monthly Facebook giveaway yet? Just give us a thumbs up to join…

Summer Events: Let us know what goodness your up to this summer! Send updates and events to: trishandjulie@smashingdarling.com.

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Happy Summer!

cheers ~ the Darlings

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A talk by Nora Abousteit and Benedikta Karaisl

November 4
6:30PM
Parsons School of Design, Kellen Auditorium, 66 Fifth Avenue, Room 101, NYC
Web Streaming available during the time of the event

Nora Abousteit and Benedikta Karaisl, founders of Burdastyle.com will share their experience of the past three years–building an active creative community based on open source sewing. The BurdaStyle community consisting of over 260,000 registered members that uploaded almost 25,000 designs.  Click here to read the full post and to find out about other events.

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