Posts tagged as:

Karelle Levy

If you find yourself prancing around the Hamptons or Nantucket in August, don’t walk -RUN- and have Karelle Levy whip you up something fabulous. (Or shop the Darling KRELwear boutique now.)

August 15-18
SUNSET  BEACH
35 Shore Road, Shelter Island, NY

Picture 7

August 21-24
Legends Boutique
12 Main Street, Nantucket, MA

Picture 6


Whether glamorous and glittery or luxuriously matte, the client is invited to choose their favorite fabric to be custom fit by Karelle, to flatter any shape. These quickie couture one-of-a-kind pieces are constructed from fabric designed personally by Ms. Levy.

With an emphasis on community, KREL-2-GO’s Knitty Gritty Tour is reminiscent of America’s pioneer days, when campaigns were started grassroots and fortunes were built from the ground up.  We believe in handmade and good old American “service with a smile”.   Each unique design is a collaboration between the client and Karelle Levy, with all the nuance and preciousness of KRELwear’s sought-after hand-knit couture. The entire  experience takes under an hour and is captured by Polaroid to be added to the KREL-2-GO family album; a ritual that echoes a sense of “working together” to make something magical.

{ 0 comments }

Mo

Designer Toolbox #13

by Mo on February 19, 2009

Around the site
…and around the town. It’s been a whirlwind in NYC just swirling around the city supporting darling and other emerging designers on the periphery. And it’s not over yet. Head over to the blog and read a bit about what we have been up to, we promise to tell you more once we stop spinning.
Last night we had a blast at Digital Moda hosted by the Style Coalition, the Next Web crew, and Pop17. Their aim being to join together fashion and tech: mission accomplished. Five darling designers and their models roamed the room mingling among guests. Guests not only were able to see the designs up close and personal, but were able to chat with designers directly. Check out the flickr photo set here, read a darling’s perspective here.

Sequins slide by at Laura Dawson show

Brooklyn Royalty’s Bob Bland & TrishDarling @ Digital Moda
how to: Use Social Media
We are hosting a webinar especially for you!We want to teach you how to best connect and  support one another so we can all grow our businesses through social media on the web. This will be a one hour webinar with time for questions and answers. Join us live if you can so that you can ask any specific questions you may have regarding social media and growing your brand and business. If you can’t make it -don’t fret- a recording of the webinar will be available afterward. If you seem to have misplaced your email invite just click here and give MoDarling a shout.

WFW: Where Art Meets Fashion
What better way to celebrate our Smashing Darling second birthday than watching the creations of Kaytee Papusza rock it down the runway? That is exactly where we will be this Friday night, Feb 20th. If you are nearby, come play with us! Williamsburg Fashion Weekend takes place at the Glasslands in Brooklyn Feb 20th and 21st. Over the course of two evenings seven designers will present and 5 bands will play to wash it all down. Who could ask for more?

PapuszaCouture sneak peek

Karelle Levy amazes with KREL 2 Go at EXPOSE
Don’t Miss This
Coming fast is the deadline for GenArt’s STYLES International Design Competition focusing on emerging designers. Designers have until March 17th to apply; 25 winning designers will present their designs in NYC in May as well as possibly win a $5,000 prize. For all the details head over to the smashing blog.
We’ll catch ya later..
cheers ~ the Darlings

{ 2 comments }

Help us SHOUT OUT a huge congratulations to one our darling designers, Karelle Levy of Krelwear, she was voted Sweetest Thing for Daily Candy Miami Style! We knew she could do it! Thank you to all who took the time to vote for her! read more…

{ 0 comments }

Mo

Designer Toolbox #8

by Mo on September 18, 2008

Community News and new darlings
Hey there darlings, and a lovely welcome to all new darlings! We hope this happy little toolbox finds you well as we all deal with the reality of a new season – FALL! Brrrr. But, with cooler temps comes some good news – we’ll take it! Congrats are in order for some darlings… First, keep your eyes peeled on Amazon.com for a book entitled, Hollywood Pinups, flip those pages until you see Kate Hudson wearing an Anne DePasquale hat! Fabulous! Next up, another darling - Anavaa Kisasaopened up a new boutique last weekend in Williamsburg, Brooklyn. Congrats to designer Zulema George, and if you are in the neighborhood, go say hello, she’s at 555 Metropolitan Ave.

New cozy and sexy, by PINaR ERIS

Bouncy ruffle fun from Reddoll
how to – Get Noticed

Work at getting yourself in our blog. Send us press releases or emails about what you have coming up. We love to spread the good word. No events in your world? No worries, here are some other options:

  • Show off your style, and show the community things you love on Smashing Darling by submitting to our Editor Picks.

As always we will always link to your store and whatever else you want to shout out!

NYC Fashion Week wrap
A thank you goes out from us to Karelle Levy -KRELwear- who had some twitter fun with the Darlings at Fashion Week – most excellent! If you are in LA, check out her show comng up during LA Fashion Week.
Kudos to Bob Bland, Brooklyn Royalty designer; we had a blast watching her new Spring line come down the runway…and Huffington Post did too, read more.
So bye bye NYC fashion craziness, hello Boston, LA, and Portland!

Erhart sweatshirts can DANCE, SaaWeet!- check it out!

Eggplant for fall, Poppysam
Profile Perfect
Just one last tidbit before we head out into the almost autumn air. A friendly reminder to load up your lovely images in the Designer Profile section of your boutique. This is a great opportunity to share with the world just who you are, what you do and why they all should be shopping your brand. Don’t think for a minute people aren’t looking. We can’t tell you how many people tell us the first thing they do when the check into Smashing Darling everyday is look to see new designers and read their profiles…so what’s in your profile? ;)
Be well, and cheers! ~ the Darlings

{ 0 comments }

It was a truly great Darling afternoon meeting designer Karelle Levy and checking out her KRELwear studio in Miami! Yarn from floor almost to the ceiling, surrounded by racks of lovely, shimmering KREL designs everywhere. Karelle Levy knits her own fabrics, finding inspiration in the inherent beauty and formal aspects of the process. Levy has developed garments by reconfiguring what she calls “toobular” fashion, using few or no seams in her knitting technique. This makes her garments interchangeable and convertible; a single piece can be worn as a sleeveless top, or a skirt, and they all reflect her independent, no rules ethic, “Living garments, embracing flaws – let it run.”

SD: How did you end up in the fashion industry?
KREL: In college, I took a knit machine technique class and got really into it. So when I graduated I bought myself a knitting machine so that I could continue knitting. I haven’t stopped since. I accumulated so many pieces that I started doing performance art with the pieces I made, which were sometimes more creative than wearable. Soon after I had so many pieces that I started selling them.

SD: When and how did you know you would choose this path?
KREL: Once I started to sell them, and people were interested in purchasing them, I wanted to concentrate on making and selling clothes. I traveled to LA and New York in search of boutiques that would be able to carry such items and was basically selling straight from my suitcase.

SD: Where did you go to school and what did you study?
KREL: I went to Rhode Island School of Design and studied Textile Design

SD: What was your first job in the industry?
KREL: I worked in boutiques but never for any fashion design industry. I’ve been learning the business since I started selling.

SD: What inspires your designs?
KREL: The every day, what is coming up in fashion.

SD: What is your design process?
KREL
: My assistants and I knit more than we draw. We make a lot of test garments and then turn them into actual samples. We make the specs for them after we’ve decided it is a good garment for production.

SD: Describe your philosophy behind your designs?
KREL: By creating geometric shapes combined with little construction detail, I design eco-knit fabrics that mold around the body to make innovative clothes.

SD: What does your average day entail?
KREL
: Factory visits, meetings with potential buyers, lots of emailing, yarnbuying, yarn researching.

SD: If you knew then (before you entered the industry) what you know now, what would you do differently?
KREL: I would have moved to New York once I got divorced and tried to work for the industry getting connections that I try to make now.

SD: In your opinion what is the best and worst current fashion trend?
KREL: I tend not to pay much attention I like what I like. :)

SD: What do you think the hardest aspect of your industry is?
KREL: Getting recognition that pays off in sales.

SD: Do you have any events you are getting ready for in the near future? If so tell us a little about it. KREL: I just did the Style Wars competition in NYC and won!

Article: http://www.nytimes.com/2008/05/12/nyregion/12fashion.html

{ 1 comment }

Mo

Designer Toobox #4

by Mo on May 15, 2008

New Darling Ricardo Tovar

Hats off to Anne De Pasquale

New Darling Bags by Peep

New Darling Beads – Yellowplum

Community News and new darlings

Welcome new darling designers, we are so glad to have you with us! From as nearby as Astoria, Queens and Providence, RI, north to Belfast, Maine, south to Philly, west to Chicago and all the way out to Hawaii…show us your indie – everywhere! To all of our darling designers – get to know us a bit better and read the latest Darling interview at SFindiefashion.com, and be sure to comment and tell us what you think!
Put your hands together for Lara Miller whose eco-friendly designs will be featured on the show Big Ideas for a Small Planet, read more here. Don’t stop clapping yet…Karelle Levy, aka KRELwear just won Style Wars in Tribeca, NYC…be sure to check out NYTimes images here! Go Darlings, go!

New Darling K Flynn

New Darling Yana

how to – SHOUT IT OUT

Change is in the air. We are redesigning Your House for Indie Fashion, and we don’t want you to be lost in your own home! SDv2 is looking mighty fine, and we hope for it to be up and running around the beginning of June. Be sure your store is current and up-to-date! Here is what to expect:
1) Shoppers will be able to shop a new juried section of the site -the best of the best- here are the criteria:
- Minimum of 10 items in the store
- Uploading new items quarterly
- High quality images
- Inventory kept current with available items
- Have a complete profile
Email us if you would like to be considered.

Other new features

2) Bye bye forums and hello Indie Fashion Event Directory. This new feature will make it much easier for you to upload your own indie events (and events in your area). Therefore Darlings everywhere will be creating a comprehensive list of indie fashion events happening across the country – all in one place.

3) Mini blogs!

Okay here is our favorite. Around the time of the launch or shortly after you will have access to a new mini blog right in your account! Very easily you will be able to keep everyone that stops by your store up to date. Darling shoppers and designers will be able to stop buy your store and see what is going on, strike up a convo with you, collaborate with you, and find out what you are up to next. Fabulous!

Some Erhart Menswear

Kitten Miami Knickerbockers

Photo Critiques

Typically we would would be giving you the next round of photo – how to – in this spot. But with all the change happening around Smashing Darling, we want to make sure you are aware of one already happening. Julie Darling has started regular Monday Photo Critiques, simply put, they are really great, and very important. If you haven’t read the first two yet, take a second and do so in the blog. It is great to be having conversations with you all, be sure to leave a comment. Suggest someone’s store to be critiqued next week (or volunteer your own) by emailing: julie[at]smashingdarling[dot]com. We promise to always be nice and offer ideas and suggestions that we genuinely think will help take your photography (and hopefully your sales!) to the next level.

Have any questions? Just let us know:

trishandjulie@smashingdarling.com

cheers ~ the Darlings

Blog Widget by LinkWithin

{ 0 comments }