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trish

Lucky Magazine Checking Smashing Darling Out

by trish on January 30, 2008

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An editor of Lucky Magazine has been checking out Smashing Darling! Here is what she had to say to us after she looked around a bit. Food for thought about the product shots.

“I really like how the site is laid out -

I clicked through some things and did some looking around. They use the designer’s photos of the pieces (out of lookbooks, etc) to show them. While I understand why this is done, these images of the products are not always the best images for an e-commerce boutique to show…normally they are very “artsy” and not so much showing how the clothes fit. I also prefer sites that look more streamlined with all the items shot the same way, on the same model/mannequin/with the same background, etc.

I love that she sells vintage items; very neat.


As an over-all, the pieces that were sold were interesting in their own right – either colors/concept/construction/etc.
I love the aprons…”

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