
Designer Profile
About Me
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Yosifa•Penina
tags can be used to solve various identification issues:
•Use on your son or daughter’s lunch box or backpack so that their personal belongings are easier to find at school. •Use on your parent’s or grandparent’s walker or wheelchair to easily identify in nursing homes and hospitals. •Use on suitcases and duffel bags for easier identification at the airport. •Use for party favors for destination weddings, bat/bar-mitzvahs, bachelor/bachelorette parties and baby showers. Jules Sherman is the designer behind Yosifa•Penina. She graduated from The Rhode Island School of Design where she studied industrial design. Since earning her degree she has worked for several companies designing everything from architectural hardware to food packaging. Jules started YP in order to develop an attractive way to more easily distinguish her luggage on the airport carousel. Since its inception, YP has sold over 20,000 luggage tags to stores, distributors and individuals all over the world. Jules designs the line in her southern California studio and works with factories abroad to manufacture the tags.
YP supports K.I.D.S. (Kids in Distressed Situations)
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My Other Boutiques
Yosifa SilkWho or what inspires you?
Sonya Sklaroff, Lee Bontecou, Louise Nevelson, Eva Zeisel, Paul Polak, Ian Smillie, Francis Bacon, James Ensor, Temple Grandin, Sophia Loren,
Josef Hofman.
What is your favorite music?
Ani Difranco, Rachel Yamagata, Emiliana Torrini, Stevie Wonder, Charlie Haden, Lucinda Williams, Van Morrison, Patsy Cline, Oi Va Voi, Lali Puna, Carla Bruni, Diana Ross, Feist, Joshua Radin, Prince, SIA, Thievery Corporation, Illegal Cargo, Marvin Gaye, Blondie, Nud, NouvelleVague, 70's Disco, Satie.
What is your favorite food?
Lime, grilled veggies, dark chocolate, fresh baked bread with lots of seeds in it, dehydrated mangos, fortune cookies, jasmine tea, Mexican papaya, & clementines.

shopping bag

